The Latest News & Tips For Social Media

Instagram FYP: Everything You Need to Know

Discover Instagram's new feature, FYP (For You Page)—a personalised feed unique to your interests. Want to get discovered? Boost your Instagram SEO game with engaging captions, hashtags, and consistent niche content - this is how!

avails Social
July 10, 2023

Unlock the power of Instagram Collaborative Collection

If you're a content creator or social media manager trying to step up your content strategy on Instagram, then using collaborative collection is definitely something you should consider.

avails Social
May 19, 2023

Lemon8 — the social media app that might end Instagram’s monopoly

ByteDance, the parent company of TikTok, has launched Lemon8, a social media app that aims to dominate the world. Unlike Instagram, Lemon8 focuses on user-generated content related to particular subjects.

avails Social
April 10, 2023

Youtube Shorts: subscribed in 60 seconds

With bite-size vertical videos taking the world by storm, it's no surprise that the video platform YouTube jumped right in. The short attention span wagon is moving and is def one to hop into to grow your online presence. We've seen it before, and YouTube Shorts is out to show us again! Shorts might just be your shortcut to success.

avails Social
February 23, 2023

What's in and out in social media marketing for 2023

With the landscape constantly changing in the social media world, one thing will always stay supreme: original content. In 2023, kill the game and stay ahead by understanding what's coming next! From Tiktok and Instagram all the way to UGC and closed captioning, we're talking about it here!

avails Social
January 18, 2023

Pinterest Strategies for Content Marketing

With over 400 million users, Pinterest is a growing marketing platform that we should keep our eyes on. As this powerful social curation website continues to develop, it is essential to maximise your presence and get the most out of it - and we're sharing the latest strategies and all the how-tos here!

avails Social
January 11, 2023

TikTok’s new app TikTok Now, brilliant or blatant rip off?

TikTok Now wants you to share a daily photo or video experience of your most “authentic” moments with those close to you, via their new stand-alone app TikTok Now, which coincidently sounds a lot like another app BeReal. Funny, someone once did say that imitation is the best form of flattery!

avails Social
September 26, 2022

News in 9 seconds! Say hello to the new app designed for Millennials and Gen Z

It can be read in 9 seconds and takes up only a single screenshot; this new news app is changing how we take in the latest information. Much like Tiktok, the new app Volv is personalised, quick and easy. Swipe, and you're on to the next hot topic!

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avails Social
September 8, 2022

Pinterest changes the game with their brand-new app Shuffles?

For an app that hasn't "technically" been launched, social photo giant Pinterest's new baby 'Shuffles' is blowing up TikTok and the iOS charts. But what is Shuffles really all about? And can this aesthetically pleasing, collage-making, GenZ app change the game for businesses and brands?

avails Social
September 7, 2022

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